Etera

Products & services

Electrical goods and equipment

It’s hard to imagine modern life without electricity. It ensures the functioning of household appliances, lighting, industry, and much more. Electrical equipment helps to make our life more comfortable. It surrounds us everywhere, although we do not notice it: in the water supply system, in the supply of gas, heat, light. Also, electrical devices facilitate the work of people in production.

This term is understood as various equipment for solving certain tasks, which uses electric current during operation. Electrical equipment is an integral part of modern engineering systems, represented by all kinds of mechanisms and assemblies. These can be machines of different types, parts, devices, etc., united by a common technological principle of obtaining, as well as converting energy.

What can be attributed to electrical equipment?

Very often, electrical equipment is used during the construction and electrical work. It can be of general and special purpose, closed (has a protective case or shell), and open type. This equipment is divided into low-voltage, medium-voltage, and high-voltage.

Electrical equipment usually includes the following components:

  • starting equipment;
  • switches, including those regulating the current flow;
  • power supplies, uninterruptible power supplies, redundant modules;
  • sockets, plugs, cables;
  • accumulators and batteries;
  • automatic regulators responsible for changing the parameters of the object;
  • measuring and frequency converters;
  • transformers;
  • switches;
  • injectors.

Electrical equipment also includes measuring instruments (meters), noise suppression filters, surge protection devices, equipment for solar power plants, electric vehicle charging, heating, ventilation systems, and much more.

The sale of electrical equipment is carried out both in specialized stores and on the Internet. If you need a whole range of electrical equipment to solve global problems of construction and repair, then it is more convenient to do this in the online store. So you can carefully familiarize yourself with the assortment of necessary goods, their technical characteristics, compare the cost of similar parts from different manufacturers.

Grain trade

The sale of grain is one of the important points in the activities of farmers. Grain exports have a beneficial effect on the economy. And agricultural workers are constantly working to increase the volume of crops. If we turn to history, then grain crops began to be cultivated about twelve years ago.

What will ensure a good sale of grain?

When thinking about the quantity, it is very important not to forget about product quality. The demand for products directly depends on the quality when organizing the sale. It is worth noting that grain sales can become a hallmark of certain districts and regions. As in any field of activity, there are certain criteria in the cultivation of cereals, which must be adhered to:

Pay attention to predecessor cultures. (It is worth considering what plants grew in this soil before sowing cereals);

  1. Correct and high-quality tillage. This is an opportunity to increase yields, get rid of weeds and pests;
  2. Topdressing;
  3. Grain varieties;
  4. Sowing dates;
  5. Crop care;
  6. Harvesting

Grain buyers pay attention to such features of grain as taste, color, smell, weediness, presence of diseases, and pests. This must be taken into account when preparing grain for sale.

We know that grain is the basis of our nutrition and nutritional sources of milk, eggs, meat, etc. Therefore, a shortage can lead to the fall of other industries.

Etera’s company specializes in the export of agricultural products, including grain crops. She is active in the domestic and international markets. The company also provides storage and transshipment in the Nikolaev ports. Continuous improvement with the use of modern technologies allows you to provide ideal conditions for storing grain. In the work to ensure the storage of grain crops in Etera, new ventilation systems are used that can control the temperature regime, there are conditions for air movement. Thus, it is possible to maintain a high quality of wet grain.

Agrotextile

Agrotextile is a dense porous material made from polypropylene filamentous fibers for use in plant growing, horticulture, outdoors, and greenhouses.

Quality:

The ground cover is produced by the ISO 9002 manufacturing quality system. The quality of products is regularly monitored not only in our laboratories but also in independent quality control institutes

General properties:

  • Does not let in sunlight, weakens the process of photosynthesis, prevents weeds from germinating.
  • Reduces herbicide use.
  • Reduces water evaporation and keeps the soil moist even in dry weather.
  • Good water and air permeability.
  • Reduces plant maintenance time.
  • Resistant to mold, bacteria, and UV radiation.
  • Woven colored stripes at a distance of 20 cm allow you to place plants, flowers, seedlings in a strictly ordered row.

Parameters:

  • Material density – 100 g / m2
  • Roll width – 105cm. It is possible to make geotextiles with non-standard widths, but before that, you need to consult with the manufacturer.
  • The woven colored stripes are spaced 20 cm apart.
  • Material color – black.

Using:

  • Agrotextile is a material for use in plant growing, growing vegetables, fruits (strawberries, cucumbers, cabbage, etc.).
  • Growing of flower and ornamental crops.
  • Gardening, nurseries of fruit, and ornamental plants.
  • Garden and park architecture.
  • Finishing of public premises
  • Strengthening slopes against erosion.
  • Wrapping trees and shrubs for the winter.

Internet advertising, lead generation

Internet lead generation of clients is one of the options for website promotion with payment for an application, call, or final sale of a product or service. The achievement of another goal set for the project can also be considered a lead.

The lead work model can be applied to any type of website promotion, whether it be an organic promotion, contextual advertising, or traffic from ad networks. The advantages of lead generation are the fixed cost of contacting the company and a guarantee of the effectiveness of marketing activities carried out for the project on the Internet. At the same time, turnkey lead generation services are not without drawbacks. One of the key drawbacks is the overpriced, due to the risks laid down by the lead generation agency to level out seasonal fluctuations and other changes in the activity of Internet audiences.

How we are working

  1. We select the most effective channels for attracting advertising traffic: Yandex Direct, Google Adwords, KMS, teaser, and banner networks, retargeting and remarketing, product aggregators, services.
  2. We are preparing the site: we are finalizing the landing pages to increase the conversion potential, we are installing statistics and call tracking systems.
  3. We launch advertising campaigns, make improvements by creating a list of stop words and platforms, choosing the most conversion word forms, ads, and channels for attracting potential leads.
  4. We estimate the average cost of a lead and go to work with payment for applications or targeted actions.

The most commonly used lead generation is called. Its goal is to generate sales for the business. To use this service, in addition to high-quality traffic, you need a call tracker, which allows you to estimate the number of requests from potential customers who came separately for each advertising channel. In most cases, the first 2 months, the company works with payment for traffic, estimating the cost of a lead. Then you can switch to a pay-per-call and even more advanced pay-per-sales option.